Sat. Nov 23rd, 2024

Some of NSW’s most innovative and bold businesses were celebrated this week at the NSW State Business Awards, hosted by the state’s leading business organization, Business NSW.

The event, held at Sydney’s International Convention Centre, attracted an esteemed audience, including Premier Chris Minns, Small Business Minister Steve Kamper, and over 600 attendees representing more than 130 standout businesses across the state.

The New England region emerged victorious with Armidale Regional Council and its flagship event, the Big Chill Festival, winning the prestigious Outstanding Visitor Economy Collaboration Award.

This award acknowledges visionary projects developed over the past year by Local Business Chambers, Local Governments, Visitor Information Centres, Tourism Industry Associations, or collaborative groups dedicated to enhancing their local and regional visitor economies.

Diane Gray, Regional Director of Business NSW for New England North West, celebrated the win.

 “This achievement is a remarkable milestone for Armidale Regional Council and the community, who have tirelessly crafted the Big Chill Festival into the celebrated success it is today. It’s a testament to the resilience and creativity of our local community, especially in the wake of the challenges posed by COVID.” said Gray.

Since its inception, the Big Chill Festival has infused a new vibrancy into the local community, bolstering tourism in New England North West and drawing visitors with an eclectic mix of music genres, from alternative to folk, electronic, and country. Now in its fourth year, the festival has grown from a grassroots gathering celebrating local food, music, and craft beers to a major cultural event that attracted 3,800 attendees in 2024.

The festival’s core mission remains focused on showcasing regional talent, providing a stage for artists, and curating unique local experiences. With a target audience of 25-45-year-olds, the festival delivers an inclusive atmosphere that captures the essence of the region and appeals to locals and visitors alike.

“Armidale Regional Council has set a benchmark in innovation, creativity, and leadership for regional tourism,” added Ms. Gray.

“Their collaborative approach with community stakeholders has created an experience that continues to thrive, offering both the local community and visitors a festival they eagerly return to year after year.”


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